Glasgow-based “liquid deli” Demijohn has been crowned Sloe Ginster World Champion for 2014. The annual competition is hosted by The George Inn in Frant near Tunbridge Wells.
The world’s finest sloe gin makers gathered to vie for the coveted title on 10th December.
Demijohn’s winning sloe gin described as, “Not too sweet, not too dry and a perfect drink for the winter,” is based on a family recipe dating back to 1842 and made by a husband and wife team in Worcestershire. Although the recipe is a closely guarded secret, Demijohn MD Angus Ferguson advises those making their own concoction “Never infuse for less than 10 months to ensure a rich and deep flavour.”
Demijohn’s sloe gin costs £30.50 for a 50cl bottle. A 20cl bottle of Sloe Seduction gin is £11.95.