Lidl celebrate win at World Whisky Awards with Harrison Af(ford)able Ad

Lidl celebrate win at World Whisky Awards with Harrison Af(ford)able Ad

The World Whisky Awards have voted Lidl’s Ben Bracken Islay Single Malt whisky best tasting in category*.

To celebrating the win, Lidl has released tongue-in-cheek pictures of a handsome gentleman drinking its af(ford)able award-winning whisky in a Scottish landscape…akin to another famous campaign

lidl Harrison A(ford)able Ben Bracken whisky

Priced at £18.49, Lidl’s whole range of Ben Bracken whiskies are available in stores nationwide now

In what could be coined as a whisky ‘Star Wars’, Lidl’s very own award winner is pictured in the hands of a dashing silver fox proudly donning the official Lidl Tartan in Bonnie Scotland. A nod to a recent campaign from a familiar big brand, Lidl’s whisky is conveniently an af(Ford)able £18.49.

lidl Harrison A(ford)able Ben Bracken whisky

Produced on the Isle of Islay, Lidl’s Ben Bracken is a powerful whisky is packed with a recognisable peat and smoke flavours, alongside salted bananas and baked apples arouse the senses.

*Lidl’s Ben Bracken Islay Single Malt Scotch was awarded both Gold and Category Winner in the World Whisky Awards 2025. The Ben Bracken was a category winner, the best Single Malt within its Islay region in the 12 years and under category, beating all other brands.

emma
About Emma 3640 Articles
Usually I can be found sleeping beside a cat.

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